In other words, it must be handled with great care if you hope to protect—and capitalize on—your investment. You should have one goal in mind: utilize the tools of the experts to maximize your profits, maintain control and reduce the stress that comes with the condo-selling process.
The reason to look closely at why you want to sell is that your motivations play an important role in the process. They affect everything from setting a price to deciding how much time and money you’ll invest to getting your condo ready for selling.
In other words, the sale must be handled with great care if you hope to protect—and capitalize on—your investment. You should have one goal in mind: utilize the tools of the experts to maximize your profits, maintain control and reduce the stress that comes with the condo-selling process.
Not all condos are created equal, and not all Realtors are, either. Richard and Liz have specialized in and have been selling condominiums in Calgary for the past 30 years. You want their years of market knowledge put to work for you, to sell your condo in less than 45 days.
There are variables at play that will affect the sale of your condo. Richard and Liz have specialized their services to ensure that variables that can be controlled work in their client’s favour.
Determining List Price – Full market analysis of similar sold properties, current inventory and overall market trends will factor into the list price.
Terms Offered – often overlooked, but can help differentiate your condo in the marketplace.
Facts and Features of the Property – no two condominiums are the same, and Richard and Liz will ensure all the great features of your condominium are highlighted.
How the Property Presents Itself – This is single-handedly the most important, and often, most overlooked step in getting your condo sold in 45 days. Each year, corporate North America spends billions of dollars on product and packaging design.
Appearance is critical and…
Staging Sells! Richard and Liz provide a FREE staging consultation to all their condominium selling clients, AND free use of their own inventory of staging accessories. But it doesn’t stop there. Richard and Liz also have professional photography of the condo completed for each condominium listing – ensuring that your condo looks it’s best each time a buyer is looking at it, whether it’s the photos in the online listing details, the online video tour or the full colour brochures in the suite. Yes, all of these are offered to each condominium seller in Richard and Liz’s marketing services.
Clean like you’ve never cleaned before – Pick up, straighten, unclutter, scrub, scour, dust…well, you get the idea.
Fix everything no matter how insignificant it may appear – The step that squeaks, the light switch that doesn’t work, the hairline crack in the bathroom mirror—they might be minor annoyances to you, but they can also be deal killers. The problem is that you never know what will turn a buyer off. And even something minor that’s gone unattended can suggest that perhaps there are bigger, less visible problems present as well.
Remove all traces of you from your home – If you’ve ever toured other people’s homes, you may have felt some discomfort. This probably occurred because you saw, heard or otherwise sensed something that made you feel as if you were intruding into someone’s life. The last thing you want others to feel in visiting your home is that same sense of discomfort. Avoid this by making your home as neutral as possible. Anything that interferes with a prospective buyers’ ability to see themselves living in your home must be eliminated. This is major component of the staging services offered by Richard and Liz Bergeron – the stager will make all the recommendations you need to ensure your condo is perfect for each buyer who walks in.
Don’t let a smell be your downfall – Odd smells kill deals quickly. All traces of food, pet and smoking odors must be eliminated. Even when you’re sure they’re gone, don’t encourage prospective buyers to imagine things. If they know that you’re a smoker or that you have a dog, they’ll start smelling odors and seeing stains that may not even exist. Be safe—don’t leave any clues.
By maximizing your home’s marketability and ensuring your list price is just right, BEFORE you hit the market, you’ll increase your chances of attracting more than one prospective buyer.
Why is this better? Because several buyers compete with each other; a single buyer ends up competing with you. “Trying” a higher list price seriously decreases the possibility of this happening. Your best chance of attracting more than one buyer is in the first week of hitting the market – because there is already a pool of buyers in the market looking. With each passing week you wind up waiting for new buyers to enter the market. As such, your showings will decrease over time.
Someone makes you an offer – now what? Selling a condo can be a very emotional experience. There are multiple parties, conflicting interests and myriad issues that make a simple negotiation complex. The extent of most people’s experience in the art of negotiation begins and ends at their local auto dealership. And few of us have pleasant memories of haggling with car salesmen. Richard and Liz Bergeron are both Certified Negotiation Experts (MCNE) and have successfully negotiated over 2500 real estate transactions.
Someone makes you an offer – now what? Selling a condo can be a very emotional experience. There are multiple parties, conflicting interests and myriad issues that make a simple negotiation complex. The extent of most people’s experience in the art of negotiation begins and ends at their local auto dealership. And few of us have pleasant memories of haggling with car salesmen. Richard and Liz Bergeron are both Certified Negotiation Experts (MCNE) and have successfully negotiated over 2500 real estate transactions.
The first offer may be below what you and the buyer know they will end up paying for your property. Don’t get angry or feel insulted; evaluate the offer objectively. It’s a starting point for the negotiations to begin. Richard and Liz will make sure the offer spells out the offering price, adequate down payment, mortgage amount, any conditions such as financing or condominium document review, closing date details and any special terms.
Hire the best qualified person for the job. How do you determine what those qualifications are and which Realtor has the best track record? To help with the process, below are some questions you will want to ask when selecting a Realtor to sell your property in 45 days:
How many condos do you sell each year?
Do you offer staging/marketing services?
Are you a Certified Negotiation Expert?
Are you a Certified Condominium Expert?
Be sure you have the best qualified professional Realtor working for you to sell your condo in 45 days. We’re confident that you’ll find Richard and Liz Bergeron check all the boxes.
For more information email Richard or Liz at info@condosforsalecalgary.com and get started today on selling your condo in the shortest time possible. You can also message us or call us at 403-875-8470
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